Now in its fourth year our Industry Survey is once again open and input is sought from tourism operators from across the stretch of the Murray River from Albury/Wodonga through to Mildura/Wentworth. 

 The key industry body supporting, marketing and advocating on behalf of the tourism industry, Murray Regional Tourism (MRT), relies on those who directly or indirectly benefit from the tourism industry to have their say on the future strategic direction of the region.

 When a visitor stops to pick up ice, purchase fuel, buy a new hat or even shopping at the local boutique – they are ensuring that the tourist dollar spreads much further than simply accommodation or tourist attractions.

With this in mind, MRT are seeking input from accommodation providers to service stations, cafes and retail businesses, tour operators and everyone who is part of the visitor economy, to have their say. 


MRT Chair Wendy Greiner urges business and community stakeholders to complete the survey that in turn will help shape the most important tourism development, activities and infrastructure blueprint for our region – the Murray Region Tourism Destination Management Plan. 

 “The online survey, which can be found on our new corporate website, is an easy and accessible way for all stakeholders to provide input.”

“We encourage everyone to comment and provide feedback into what will become the critical plan for our future,” said Ms Greiner. 

 Input and engagement from the tourism industry will be integral to the development of the future strategic direction and ensures that our plans are reflective of the needs of industry and visitor requirements of the region.

 Those who complete the short survey will go into the draw to win a MRT webinar training package valued at over $100.

The survey closes 5pm Friday December 15 2017. The online survey can be accessed by visiting

 MRT works in partnership with Visit Victoria, Destination New South Wales and 13 local government areas and regional tourism associations to drive the development of the tourism industry within the Murray region.